# Digital Marketing Manager## LocationGeorgia, USA## About the RoleWe are seeking a dynamic and results-driven Digital Marketing Manager to lead our digital marketing initiatives. The ideal candidate will have a strong background in digital marketing strategies, campaign management, and analytics, with proven expertise in AdWords and SEM. You will be responsible for developing, implementing, and optimizing digital campaigns to drive brand awareness, engagement, and lead generation.## Key Responsibilities- Develop and execute comprehensive digital marketing strategies across multiple channels (search, display, social, email, etc.).- Manage and optimize paid advertising campaigns, including Google AdWords and SEM, to maximize ROI.- Analyze campaign performance using analytics tools and provide actionable insights for continuous improvement.- Collaborate with cross-functional teams to align digital marketing efforts with overall business objectives.- Oversee content creation, SEO, and website management to ensure consistent brand messaging.- Monitor industry trends and competitor activities to identify new opportunities.- Prepare regular reports on campaign performance, KPIs, and budget utilization.- Manage relationships with external vendors and agencies as needed.## Qualifications- Bachelor’s degree in Marketing, Business, Communications, or a related field.- 3+ years of experience in digital marketing, with a focus on AdWords and SEM.- Strong understanding of digital marketing concepts, best practices, and analytics.- Proficiency with Google Ads, Google Analytics, and other digital marketing tools.- Excellent communication, project management, and analytical skills.- Ability to work independently and as part of a collaborative team.- Relevant certifications (e.g., Google Ads, Google Analytics) are a plus.## Company Culture & BenefitsWe are committed to fostering a collaborative, innovative, and inclusive work environment. Our team values creativity, continuous learning, and professional growth. We offer:- Competitive salary and performance-based bonuses- Comprehensive health, dental, and vision insurance- 401(k) retirement plan with company match- Generous paid time off and holidays- Opportunities for professional development and certification reimbursement- Flexible work arrangements and a supportive team culture## Equal Opportunity EmployerWe celebrate diversity and are committed to creating an inclusive environment for all employees.