Job Title: Marketing Analyst
Location: Lakeland, FL 33813

About Leoforce:
Leoforce is the innovative company behind Ira, the AI-powered recruiting technology that revolutionizes talent discovery and engagement. Ira combines advanced AI and Talent Intelligence to help recruiters find highly compatible candidates, reducing time-to-hire and ensuring success for every role.

At Leoforce, we are passionate about empowering recruiters and job seekers with responsible AI that delivers unbiased, data-driven results. We believe in fostering a workplace built on respect, integrity, and the freedom to innovate.

Why Join Us?

• Career Growth: Opportunities for professional and personal advancement in a rapidly evolving industry.
• Cutting-Edge Technology: Be part of a team working on revolutionary AI solutions that redefine talent acquisition.
• Collaborative Environment: A culture that values diversity, creativity, and high performance.
• Employee Empowerment: Freedom to innovate and make a difference while being supported by a team that values respect and integrity.

Position Overview:
We are seeking a razor-sharp Marketing Analyst to review and interpret market trends, customer experience, competitors’ activities, and marketing strategies for our company. In this role, you will gather data, write detailed reports on findings, identify new markets, and advise upper management on marketing tactics.

Key Responsibilities:

• Conduct research on consumer and market trends, target demographics, and competing brands.
• Design and implement market and consumer surveys.
• Gather, analyze, and interpret marketing data.
• Prepare detailed reports on consumer behavior, competitors' activities, outcomes, and sales.
• Monitor customer bases and identify new ones.
• Forecast future market, consumer, and sales trends.
• Collaborate with the marketing team to inform and develop marketing strategies.
• Communicate with customers, competitors, and suppliers.
• Monitor the efficacy of marketing trends through analytical tools and software.
• Stay abreast of the latest advancements in technology, market trends, and consumer behavior.

Requirements:

• Bachelor’s degree in statistics, mathematics, social sciences, marketing, or a related field.
• 2+ years of experience working in marketing.
• Additional related short courses are beneficial.
• Good knowledge of analytical software, such as SAS, SPSS, and Google Analytics.
• Proficiency with computer programs, such as MS Excel, Access, and PowerPoint.
• Excellent research, analytical, and data interpretation skills.
• Exceptional verbal and written communication skills.
• Familiarity with survey tools, CRM programs, and databases.
• Strong organizational and time-management skills.
• Ability to communicate complex information in an easy-to-understand format.

Location:
Lakeland, FL 33813 (On-site/Hybrid options may be discussed)

Leoforce is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.